Okay, so in my last post, I promised to continue this subject with my future plans now that I’ve tested this one-day-free promotion strategy. Here goes.
First, since the last time I checked on Friday (you can seriously drive yourself crazy checking these things too often), all but one of the books I’ve tried this on are still at least a little higher in the Amazon rankings than they were before I started. Even the one that needed a complete revision of its metadata and blurb, DAUGHTER OF THE DISGRACED KING.
But, my page reads still have not recovered. However, I’m still not convinced that the drop in page reads had anything to do with the promotions.
So, future plans for this promotion:
- Because of my catalog, discussed at length here, I’ve decided that a weekly promotion is probably not the best idea. I simply don’t have enough stand-alone or first-in-series full-length books to make that worthwhile at this point. So, I’m probably going to try this monthly rather than weekly. And yes, I skipped the first of this month. I’ve already promoted all but one of those books. They need to rest a bit before I give them a second (or, in the case of DAUGHTER OF THE DISGRACED KING, third) run.
- I’ll probably only promote one book at a time, not two, for the same reason as above.
- I also need to experiment a little on the best day of the week to run the promotion. I’ve only done Saturdays so far and it’s possible that not as many people are actually looking for new books to read on that day, especially as we move into spring and summer. Other things to do and all that. I may use that one book that I hadn’t promoted in this way yet–because it was ineligible for the promotion until the end of last month–for one of these experiments in the next week or two. That’s THE SHAMAN’S CURSE, first of the DUAL MAGIC series.
However, I will also be watching those page reads. And if they stay where they have been the last couple of weeks, I might just decide to pull at least some of these books out of Kindle Select and go back to wide distribution. If I do that, then they’ll no longer be eligible for this kind of free promotion.